For many boutique wineries and emerging beverage brands, finding the right label supplier can be just as important as finding the right packaging design.
The Situation
Both Chateau Ste. Genevieve, a well-known Missouri winery, and BARE Zero Proof, a producer of premium non-alcoholic spirits, were facing similar challenges with their existing label suppliers. Their labels were being sourced from vendors located outside their region, resulting in inconsistent service, communication challenges, and frustration around lead times.
Both companies also relied on specialty label materials that were difficult to source. Many label providers either didn’t stock the required materials or were unwilling to support the lower-volume runs these growing brands needed.
As product lines evolved and packaging became an increasingly important part of the customer experience, both brands needed a partner that could deliver premium quality, responsive service, and greater flexibility.
The Solution
PrintFlex Graphics leveraged its Gallus One digital press, the first in North America, to create a label program tailored to the unique needs of boutique beverage producers.
Because both companies required relatively small production quantities, digital printing proved to be an ideal fit. By eliminating traditional printing plates, PrintFlex reduced setup costs while delivering the premium print quality expected in the wine and spirits market.
The Gallus One also made it possible to efficiently produce labels on the specialty materials each brand preferred without the cost penalties often associated with shorter runs.
To further improve value, PrintFlex utilized magnetic dies rather than requiring dedicated tooling for every project. This approach saved hundreds of dollars per job while still achieving the custom shapes and premium appearance both brands required.
Before production began, the PrintFlex team conducted pre-production testing to evaluate adhesion, durability, and overall print quality. The samples were quickly approved, giving both customers confidence that the final product would meet their expectations before a full production run was initiated.
The Results
The result was more than a successful label order. It was the beginning of long-term partnerships.
Both Chateau Ste. Genevieve and Bare Zero Proof received premium-quality labels delivered on schedule and backed by responsive local support. The combination of improved quality, reduced setup costs, specialty material capabilities, and dependable delivery helped solve the challenges they had experienced with previous suppliers.
Perhaps most importantly, both brands gained a label partner they could trust.
“We were very grateful for the service and attention PrintFlex paid to our team and our challenges.”
– Chateau Ste. Genevieve
For PrintFlex Graphics, these projects demonstrate a growing opportunity in the wine, spirits, and non-alcoholic beverage market. While large national brands often require massive production volumes, boutique wineries, craft distilleries, and emerging beverage companies need a more flexible approach.
With the Gallus One digital press, PrintFlex can provide high-quality, cost-effective label solutions for brands across the country, helping them achieve premium shelf appeal without sacrificing service, speed, or budget.
